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JOIN ADVANCE DIPLOMA IN DIGITAL MARKETING TODAY!

​We have envisioned opening up new avenues of learning for digital marketing aspirants by providing digital marketing training using Basic to Advanced level.
We offer Advance diploma in Digital Marketing where we cover all the topics which will give in-depth knowledge about digital marketing.

The course also provides practical skills which are needed for a career in digital marketing. 
Advance Diploma in Digital Marketing creates opportunities to start your own business, or for higher education and for job recruitment as well. Digital marketing has become one of the most important roles in the sale profile thus becoming a Digital Marketers it enables to accelerate the career growth and to become professional in the sales sector.

LEARN MORE THAN 40+ LATEST DIGITAL MARKETING TOPICS. FIND BELOW COURSE SYLLABUS, DURATION & MODULES YOU WILL BE LEARNING DURING THE COURSE:

Providing the best knowledge and knowing the concepts in deep is necessary in order to become a professional digital marketer, that’s why we have designed our class syllabus in an effective manner. It provides a detailed study about Digital Marketing terms, concepts, strategies, techniques and implementation for website promotion, running campaigns.

Introduction To Digital Marketing

Creating a Brand's Identity

Website Planning & UI Sketch

Website Hosting And Domain Registrations

Website Development Using CMS Platform

Search Engine Optimization (SEO)

Keyword Research

SEO Audit & Report Making

Google Search Console/Webmaster Tools

Google Business Listing

Blogging & Content Writing

Graphics Designing/ Visual Arts

Web Analytics/ Google Analytics

Payment Gateway Integration

Ppc Campaign Methodology & CRO

Digital Marketing Terminologies

Google Search Ads/ Adwords

Google Display Advertising

Google Mobile Advertising/ App Ads

Youtube Ads/ Video Advertising

Social Media Optimization(SMO)

Social Media Marketing (SMM)

Remarketing Methods

Email Marketing

Digital Marketing Planning and Strategy

Pricing To Customers

Interview Preparations & Case Studies/ Tasks

Resume Preparation

Global Certifications Google and Facebook.

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WHY CHOOSE BELGAUM INSTITUTE OF DIGITAL MARKETING?

End-to-end Digital Marketing Course training including an in-depth study in Belgaum for the first time. Our Digital Marketing Courses provide the right set of knowledge through our training course. We ensure that the environment in our classes is student friendly. We bridge the gap between theoretical and practical skills to make you an expert with our training.

Practical Hands-On Training

Complete practical Hands-On training for every module of digital marketing from the industry experts along with theory. Knowing that practical knowledge plays an important role in digital promotion, 90% Course is practical.

50+ Global Certifications

Believing that certificates add weightage to your resume. We help you acquire the highest level of certification Google and Facebook with the experts. Believing that certificates add weightage to your resume.

Industry Expert Trainers

Industry expert teachers give their 100% to help students in every case. Our staff is one of the best amongst all fully dedicated towards developing each student. Industry expert teachers give their 100% to help students in every case. Our staff is one of the best amongst all fully dedicated towards developing each student.

Friendly and Cooperative Staff

Our Industry expert teachers give their 100% to help students in every case. Our staff is one of the best amongst all fully dedicated towards developing each student. Industry expert teachers give their 100% to help students in every case. Our staff is one of the best amongst all fully dedicated towards developing each student.

Activity-Based Learning

After completion of every module students are asked to come up with a presentation to make their concepts clear and thorough.

Assured Internship along with Course

An assured internship is provided with certification are given a chance to work on projects. Internships are provided in the top companies in the market.

Group Projects to Collaborate & Work

Group projects can help students develop a host of skills that are increasingly important in the professional world. Our properly structured, group projects help to reinforce skills that are relevant to both group and individual work.

100% Placements

Tie-ups with the best companies in the market across the country. We strive to place our students and keep them updating with current openings. We also make them interview and industry ready.

Industry Related & Updated Syllabus

Our updated and completely industry relevant syllabus is what is all required to be an expert in the Digital Marketing field. We update our students with the latest tools and techniques to be used in digital marketing.

Study Materials and Notes

Note and study material provided helps to condense large chunk of knowledge into a quick and easy to reference document. This helps students to revise their educational content effectively.

Micro-batch size for Individual Attention

Our batch size is small and consists of 10 to 12 students so that every student gets attention. Fixed batch size! Our batch size is small and consists of 10 to 12 (MAX) students so that every student gets attention. Fixed batch size!

Weekly - Industry Related Tasks

Practical Knowledge is vital; therefore we mandatorily work on live projects. Live projects are also assigned individually to potential students. Also every weekend we give students case studies from the digital marketing industry.

LEARN MORE THAN 40+ LATEST DIGITAL MARKETING TOOLS

PLACEMENTS

Tie-ups with the best companies in the market across the country. We provide 100% Placements for eligible students in top metro cities of India. We strive to place our students and keep them updating with current openings. We also make them interview and industry ready. 

Top Companies Where Our Students Are Placed :

WHAT OUR STUDENTS HAVE TO SAY

GET MORE THAN 50+ CERTIFICATIONS FROM GLOBAL LEADERS LIKE GOOGLE & FACEBOOK

BATCH TIMINGS (Mon-Fri)

10:00 am to 12:00 pm -Morning Batch

12:00 pm to 2:00 pm  – Morning Batch

5:00 pm to 7:00 pm – Evening Batch

7:00 pm to 9:00 pm – Evening Batch

Duration: 3 (three) Months

COURSE FEES

The Course Fee for the Advance Diploma In Digital Marketing Training Program is Rs. 19,800 (If paid in One Installment). The fees for 2 installments is Rs.21,600. It can be paid  in 2 installments of Rs.11,000 & Rs.10,600 . 

Mode of Payment:

You can pay for the course in Cash, Cheque, Card, Net Banking, PhonePe or Google Pay.

WHO CAN JOIN THIS COURSE?

If you are a student, business owner, working professional, freelancer, entrepreneur, housewife and jobseeker and want to make your bright career in Internet Media than you are in the right place.

Looking for a JOB in the Digital Marketing Industry?

We provide 100% Placement Guarantee for all the eligible students in any metro city of the country. You can start your career as an Executive, Consultant, Campaign manager, etc. Our course provides a wider range of career options to choose from.

Want to start your own Digital Marketing Company?

Ready to start your own marketing agency, but not sure how? From developing the necessary skills to deciding how you want to scale your business. We provide you with all the knowledge you will need.

Want to improve your Business?

If you are Business Owners who want to attract more customers online and really want to learn Practical Strategies covering over 10 modules. Will be sharing in-depth knowledge of marketing ideas on B2B and B2C with One to one interaction with students to know their challenges.

Want to work as a Freelancer?

Whether you’re looking for a part-time job to supplement your income or you want to expand the client base for your full-time business, you’ll find plenty of opportunities from employers who are specifically seeking out for skilled digital marketers.

Frequently Asked Questions (FAQ)

Most frequent questions and answers

In simple words, Marketing of products and services using digital channels is called Digital Marketing.
With time Digital Marketing has evolved and continues to evolve every time we’re introduced to new technology. From digital billboards to television to your smartphones digital marketing has come a long way.
With the internet, everything has moved online. People are now accustomed to receiving everything on-demand at their convenience.
Moreover, as a business, you’re able to measure everything!
And that’s the beauty of Digital Marketing now!

Earning online is not necessarily as easy, quick and glorious as it is made to look like.
It can be a slow long and ongoing process depending on how you decide to earn.
There are three ways to earn online: (ALL THESE THREE WAYS ARE TAUGHT DURING THE COURSE PERIOD)
1. Adsense: You can create an Adsense account and get paid by allowing ads on your website.
2. Affiliate marketing: Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products through your website or other affiliate networks. It works on a revenue sharing basis.
3. Influencer: You can become a Social Media influencer by growing your follower or fan base so companies approach you to promote their products.

There is no predefined requisite or qualification to pursue this course. If you have a basic understanding of the English language and the internet you’re good to get started on the course.

More than 50% of our students are from a non-marketing background. We have trained students from backgrounds encompassing all fields of science, commerce, and arts. Some are as young as 12th graders and some come with even more than 20 years of experience.

Anyone with an interest to learn Digital Marketing can take up the Digital Marketing Course. There’s no pre-defined eligibility to do the course. With a basic knowledge of the English language, internet, and Microsoft office you can get started.
P.S. – No coding or Programming knowledge required.

We have students as young as 17 and students with 15 years of experience and from various backgrounds from dropouts to professionals. So, there are no eligibility criteria required to pursue the course.
 

Yes, we do provide 100% placements. We assist you until you get into a job. We take interview preparation and everything related to placements! And once you pass it all, We do guarantee placements in all metro cities of India.
Once you start the Digital Marketing Course with us, you will start receiving job opportunity and companies list through emails. Initially, these emails are to be observed with the kind of requirements, job descriptions the clients ask for in the market and what kind of companies are looking for Digital marketers.


👇👉ADVANCE DIPLOMA IN DIGITAL MARKETING DETAILED COURSE SYLLABUS👈👇

  1. Introduction to the Digital Marketing
  2. Introduction to the Course and its Modules
  3. Strategic Flow of Digital Marketing
  4. Traditional Marketing VS Digital Marketing
  5. Career opportunities and Job in Digital Marketing
  6. Overview of Digital Marketing
  7. Benefits of Digital Marketing
  8. The What and Why of Digital Marketing
  9. Introduction to Channels in Digital Marketing
  10. Scope & Career options in the Digital Space
  1. Introduction to the project
  2. Understanding your audience
  3. Finding your audience
  4. Defining your purpose
  5. Positioning your brand
  6. Developing USP for your brand
  7. W.O.T Analysis
  1. Introduction to Programming Languages
  2. Introduction to HTML
  3. Installing HTML Editor
  4. Structure of an HTML document
  5. Basic tags and Attributes
  6. IMAGE attributes
  7. Ordered/Unordered lists
  8. Font tags
  9. Table tags and Structure
  10. Comment Tags
  1. Introduction to HTML Framework
  2. Single Page website development
  3. Multiple page website development
  4. Division Tags
  5. Content Development
  6. Image Resizing and Editing
  7. Icons Integration
  8. Map Integration
  9. YouTube Video Integration
  10. Social Profile Integration
  1. Introduction to Website Planning
  2. Working Stages in Web Development
  3. Client Servicing
  4. Tabs, Pages and Menu Structure
  5. Page Layout Structure
  6. Design and Description
  7. Sketch Structure – Devices
  8. Pre-requisites for a website
  9. Elements of Website
  10. Website Layout Planning
  11. Building a wireframe for the Website
  1. Introduction to Content writing of website
  2. What are the Different Formats of Content
  3. How to Write Content for a website
  4. What is CTA & the importance of CTA
  5. How to get Free images for your Website?
  6. List for free stock photo websites for Commercial Use
  7. Tools to Create Banners and Videos for Website
  8. Content creation & Analysis Tools
  1. Introduction to Web Hosting
  2. Types of Web Hosting
  3. Introduction to URL Structure
  4. Shared Hosting and Dedicated Hosting
  5. VPS (Virtual Private Server)
  6. Introduction to Domain Names
  7. Different Web Hosting Service Providers
  8. Buying of a domain name and hosting
  9. C-panel (Control-Panel)
  10. File Manager
  11. Hosting of HTML Website Files
  12. Installing of Web Applications
  1. Introduction to Web Applications and WordPress
  2. Installing WordPress website
  3. Login and explanation of WordPress tools
  4. Using Customize Tool
  5. Using Page Builder Tool
  6. Introduction to Dashboard
  7. Creating Pages and Posts
  8. Media Library
  9. Introduction to Plugins
  10. Contact forms
  11. SEO Plugins- Yoast SEO
  12. Creating Users
  1. Introduction to Search Engine Optimization
  2. How Search engine works?
  3. Image Optimization and Alt attributes
  4. Title tags and Anchor tags optimization
  5. Back link Strategies
  6. Content Optimization
  7. Internal & External Back links
  8. Keyword Strategies
  9. URL Structures
  10. Geographic SEO
  11. Website SEO Audit
  12. Website SEO Report
  13. Yoast SEO Plugins
  14. Introduction to Off Page Optimization
  1. Introduction to keyword Research
  2. Types of Keyword Research Tools
  3. Keyword Placements
  4. Keyword Planning
  5. Keyword Density
  1. Steps to undertake an SEO Project
  2. What is SEO Audit?
  3. Importance of SEO Audit
  4. How to perform an SEO audit for a website
  5. Manually Auditing a Website (without using tools)
  6. Auditing using Tools
  7. What is SEO Report?
  8. Pagespeed Analysis Tools
  9. Competitor Analysis
  10. Backlink Analysis for your website and competitor site
  11. SEO Audit Report and best practices
  12. Building an SEO strategy based on Audit Report
  1. Introduction to Webmasters Tool
  2. Google Site Verification
  3. Sitemap
  4. txt
  5. Google Indexing
  1. Introduction To Google My Business
  2. Business listing on GMB (Google My Business)
  3. Business Location Setting
  4. GMB Business Listing Verification
  5. Creating Group Listing
  6. Understanding GMB Analytics
  7. Posts, Events & Product listings
  8. Maintaining Photos and Reviews
  9. Importance of Google Reviews
  10. GMB Analytics
  1. Introduction to Payment Gateways
  2. Difference between payment gateways & e-wallets
  3. Setting up Payment Gateway
  4. Payment Links
  5. Payment Dashboard
  6. Creating Product Links
  7. Creating and Online store
  8. Payment Gateway Integration
  1. Introduction to Blogging
  2. Importance of Blogging
  3. Setting goals for blogging
  4. AIDAR funnel
  5. Selecting an USP
  6. How to write a perfect blog?
  7. Usage of subject line
  8. Usage of quality keywords
  9. Usage of tag clouds
  10. Creating blogs
  1. Introduction to Adobe Photoshop
  2. Resizing and Resolution Options
  3. Selection Tools
  4. Introduction To Canva
  5. Using Templates
  6. Adding Images and Graphics
  7. Customizing Colours
  8. Working With Text
  9. Exporting Your Design
  10. Creating Ads
  11. Creating Logos
  12. Creating Brochures
  13. Creating Banners, etc.
  1. Introduction to web analytics
  2. How does web analytics work?
  3. History of web analytics
  4. Google analytics
  5. Tracking ID
  6. Web analytics important terminologies
  7. Web analytics tools
  8. Understanding Users, Sessions, Bounce Rate.
  9. Understanding Active Users
  10. Setting up Analytics goal
  11. Measuring the Web Analytics Data
  12. Creating Web Analytics Report
  1. Introduction to story telling
  2. Why story telling is important in Marketing
  3. Types of story telling
  4. Short story telling techniques
  5. How to write a story
  1. Pricing Methodology
  2. Budgeting Methodology
  3. Bidding Process
  4. Conversion Rate Optimization
  5. Measuring CRO – Case Studies
  1. Introduction to Search Engine Marketing (SEM)
  2. Introduction to Google Adwords Express
  3. Setting up Google Adword Express
  4. Setting up ad goal/ Objectives
  5. Geo/ Location – Targeting
  6. Business Category Targeting
  7. Creating Google Search Ad
  8. Creating Display Ad
  9. Pricing and Budgeting
  1. Setting up of Google Adwords account
  2. Creating new campaign
  3. Importance of Quality Score and Ad Rank
  4. Campaign Structure and its importance
  5. Understanding Campaign Goals to reach business objectives
  6. Ad-Extensions
  7. Keyword Planner
  8. Keyword Research for Google Ads
  9. Setting-up a Search Campaign
  10. Ad scheduling and Budgeting
  11. Analyzing Campaign Performance
  12. Campaign Analysis and Reporting
  13. Setting up Ad Goal/ Objectives
  14. Location, Language, Gender – Targeting
  15. Bidding and Budgeting
  16. Site link Extensions
  17. Keyword Targeting
  18. Creating Ad Groups
  19. Creating Google Search Ad
  1. Introduction to Display Network
  2. Creating new campaign
  3. Setting up Ad Goal/ Objective
  4. Targeting Options in Display Network
  5. Location, Language, Gender – Targeting
  6. Bidding and Budget
  7. Keyword Targeting
  8. Creating Ad Groups
  9. Creating Website Display Ads
  10. Creating Gmail Campaigns
  11. Ad Formats in Display
  12. Display Ads vs Video Ads
  13. Analyzing Campaign Performance
  14. Campaign Analysis and Reporting
  1. Creating new campaign
  2. Setting up Ad Goal/ Objective
  3. Location, Language, Gender – Targeting
  4. Bidding and Budget
  5. Keyword Targeting
  6. Creating Ad Groups
  7. Creating Play store Ads/ Mobile Ads
  8. Analyzing Campaign Performance
  9. Campaign Analysis and Reporting
  1. Creating new campaign
  2. Setting up Ad Goal/ Objective
  3. Location, Language, Gender – Targeting
  4. Bidding and Budget
  5. Keyword Targeting
  6. Creating Ad Groups
  7. Creating YouTube Ads/ Video Ads
  8. Analyzing Campaign Performance
  9. Campaign Analysis and Reporting
  1. Introduction to Google Adsense
  2. Setting Up Google Adsense
  3. Adding Tracking Code
  4. Google Adsense Dashboard
  5. Measuring the Google Adsense Data
  6. How to integrate Google Adsense in your website
  7. How to design Google Adsense Ad layout
  8. Integrating Adsense Auto – Ads
  9. Analysis and Measuring Google Adsense
  1. Introduction to Social Media – Facebook
  2. Creating Facebook Page
  3. Understanding Facebook Page and Profile
  4. Creating Facebook Page Story, Info and Page Roles
  5. Linking Instagram account with Facebook page
  6. Integrating Templates and Tabs
  7. Creating Facebook Groups
  8. Creating Facebook Events
  9. Creating Facebook Offers
  10. Creating Facebook Shop and Services
  11. Creating Facebook Posts, Slideshows, Carousel posts
  1. Introduction to Facebook Ads Manager
  2. Facebook Boost post
  3. Facebook Targeting
  4. Facebook Pixel Code – Remarketing
  5. Location, Language, Gender – Targeting
  6. Bidding and Budget
  7. Demographics, Behaviours – Targeting
  8. Facebook & Instagram Lead Generation Ads
  9. Facebook & Instagram Brand Awareness Ads
  10. Facebook & Instagram Reach Ads
  11. Facebook & Instagram Website Traffic Ads
  12. Facebook & Instagram Video Views Ads
  13. Facebook & Instagram App Install Ads
  14. Monitoring Ad Performance
  1. Introduction to Remarketing
  2. How does Remarketing works?
  3. Introduction to Facebook Pixel code
  4. How to integrate Facebook Pixel code in your website
  1. Concept of Online Reputation Management
  2. Brand Building
  3. Rebuilding Brand’s Image
  4. Positive Negative Brand Building
  5. Increase Brand Reputation
  6. Various Network for Brand Building
  7. Management of Negative Comments
  8. Strategy Building for Negative Brands.
  9. How to solve Negative query.
  1. What is Linkedin?
  2. Why Linkedin is important?
  3. Importance of a good Linkedin Profile
  4. Linkedin Profile Optimisation
  5. Types of Posts on Linkedin
  6. Importance of Articles on Linkedin
  7. Career Advice
  8. Jobs on Linkedin
  9. Messages on Linkedin
  10. Linkedin Power Profiles & Influencers
  11. Company Pages on Linkedin
  12. Company Page Analytics
  13. Linkedin Content Suggestions
  14. Linkedin Advertisements & Types
  1. Introduction to Email Marketing
  2. Email Marketing Funnel
  3. Email Marketing Sequence
  4. Email Marketing Tools
  5. Setting up account on Convert Kit
  6. Creating Opt-In Form
  7. Email Marketing Format
  8. Creating Subscribers List
  9. Setting up account on Mail Chimp
  10. Creating Email Template
  1. Inbound Methodology
  2. Inbound Flywheel
  3. Researching your Customers
  4. Starting a Digital Marketing Campaigns for a Company
  5. Collecting Requirements from your customers
  6. Communication Methodologies
  7. Building plans and creating the Project Wire-Frame
  8. Developing Project Goals
  9. Different stages in Strategy Planning of a Campaign
  1. Introduction to Affiliate Marketing
  2. How does Affiliate Marketing Works?
  3. Why become an affiliate?
  4. Making Money using Affiliate Marketing
  5. Affiliate Marketing Funnel
  6. Introduction to Influencer Marketing
  7. How does Influencer Marketing Works?
  8. Why become an Influencer?
  9. Making Money using Influencer Marketing
  10. Calculating Influencer worth
  1. Time Frame
  2. How to price your customers at initial stage
  3. How to price your customers during Freelancing
  4. How to price your customers as an Agency
  5. Quotations for SEO/ Organic Marketing campaigns
  6. Quotations for Web Development campaigns
  7. Quotations for Social Media Marketing campaigns
  8. Quotations for Search Engine Marketing campaigns
  9. How to get Freelancing Projects

In the digital marketing interviews, you are provided with various tasks and case studies, it is a critical piece of the employee selection process for professional service firms. 

 The digital marketing interviews typically consist of sessions, in which the candidate is presented with an authentic business scenario similar to one Digital Marketing firms regularly handle with its clients.

 The student is asked to study the problem, perform analysis and render advice on how to handle the scenario. The student is asked to demonstrate how that advice might be implemented, and show specialized technical proficiency. We help students prepare for such interviews and also teach them how to apply for jobs.

The Students are required to prepare a Project Report of a chosen case study. The report must consist of various sections which are thought to them during the entire course.

Through the project report, students not only get a deeper understanding of the subject but also gain hands-on practical experience.

A resume (sometimes spelled résumé) is a record of work experience, professional achievements, education, skills, certifications, and other details that make the case for the job. It is usually the first contact between a company and candidate.

A digital marketer’s resume should be uniquely designed and should stand out than a regular resume. We help you and teach you in building a professional digital marketer’s resume which will make your work much easier for getting a job.

There are more than 70+ certification you can receive as you are trained for during this entire course. The certifications are from Global Leaders such as Google and Facebook, etc. The certifications such as Google Search Ads certification, Google Display Ads certification, Google Analytics certification, Google Digital Sales certification, Google Fundamentals certification, Facebook blueprint exams, etc.

We help you become a google certified professional as we help you write one exam under our expert supervision. That will guarantee you a global certification.

  1. Introduction to Digital Marketing Tools
  2. Free Tools and Paid Tools
  3. SEO Tools
  4. SEO Audit and Report Tools
  5. Web Analytics Tools
  6. Web development Tools
  7. Free Images Tools
  8. Grammarly Tools
  9. Competitor Analysis Tools
  10. Other Important tools

The digital world is full of marketing terms and acronyms like ROI (return on investment), CPC (cost per click), CTR (click through rate), KPI (key performance indicator) and countless others.

It becomes a little overwhelming. You start to feel like you’re reading a different language. But what is this new language trying to tell you?! We’re here to decipher the code and put it into your terms. Let’s get started.

Digital marketing is an umbrella term used to describe any type of online marketing including search engine optimization, PPC, social media marketing, and email marketing.

We are going to break up our digital marketing terms into several categories including social media marketing, search engine marketing and email marketing. Some of these digital marketing terms can be applied to all three

ADDRESS

Belgaum Institute Of Digital Marketing.
#61, Saraf Colony, Near Dominos Pizza, Tilakwadi, Khanapur Road, Belgaum, Ranade Colony, Hindwadi, Belgaum, Karnataka 590006

CONTACT NUMBER

+91 9108101795

+91 8050203399

+91 6362218177

EMAIL ADDRESS

contact@digitalmarketingbelgaum.com

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